Просмотр новости
Найдите то, что Вас интересует
Спутники
РН
SpaceX
Роскосмос
NASA
СпутникиРНSpaceXРоскосмосNASACiti expands into commerce media, the ANA flags retail media’s biggest roadblocks, and agencies deepen their bets on Amazon and TikTok
Commerce media is moving into its next phase. Walmart and Target are showing just how important advertising has become to the retail growth story, while Citi is pushing commerce media into financial services, and agencies are expanding deeper into Amazon and TikTok. Here are the moves shaping the market this week.
Walmart’s global ad revenue grew 38% year over year in Q2, while its retail media arm, Walmart Connect, grew 43%, excluding Vizio.
The performance led Walmart to raise its full-year earnings guidance as it continues building out a commerce platform spanning in-store, ecommerce, marketplace, offsite media, and CTV.
| # | Наименование новости | Тональность | Информативность | Дата публикации |
|---|---|---|---|---|
| 1 | 5 Marketer Moves to Know This Week: Klarna, Microsoft, and Gap | 0 | 12.6 | 21-08-2026 |
| 2 | Retail Roundup: Home Depot Finally Hires a Retail Media Leader, and More Ads Are Coming to Shopping Malls | 0 | 11.67 | 28-08-2026 |
| 3 | The future of shopping | 0 | 10 | 17-05-2026 |
| 4 | The case for and against retail media networks as brand-building channels | 0 | 12.56 | 21-09-2026 |
| 5 | Target unveils back-to-school collaborations | 0 | 13.77 | 25-06-2026 |
| 6 | Ad Tech Briefing: Private equity’s ad tech playbook returns | 0 | 5 | 14-07-2026 |
| 7 | [Industry news] We Are Collider Launches ‘Sonar’: AI-Powered Gamer Profiling for Enhanced Audience Strategy | 0 | 9.9 | 07-09-2026 |
| 8 | Ikea’s omni-channel retail transformation | 0 | 16.04 | 03-05-2026 |
| 9 | What Amazon's Q2 earnings reveal about consumer needs, expectations | 0 | 7.72 | 04-08-2026 |
| 10 | PayU India CEO on MDR; Qcomm’s festive hiring | 0 | 11.1 | 11-08-2026 |