According to a report by Fortune, Hilton’s early-career programme Launch has grown extra competitive in the AI era. For 2026, the hotel giant reportedly received 5,000 applications within just a few weeks for 20 positions. However, only 0.4% of applicants were accepted into the cohort.

As Hilton prepares to select applicants for its 2027 cycle, the company told Fortune it has already received almost 15,000 applications. The application window is now open for less than a week.

The job market is currently crowded due to the amplification of AI, as per multiple reports. Interestingly, AI is also making it easier for candidates to customise resumes and cover letters and apply as per positions. According to the report, recruiters are facing a surge in applications due to AI-assisted applications.

Sneha Biswas

Sneha Biswas specialises in covering entertainment and pop culture, with a specialisation on Bollywood, Hollywood, OTT platforms, K-pop, K-dramas, and major developments in the US entertainment industry. She believes in telling stories that balance speed with substance, and in making entertainment journalism contextual, culturally aware, and reader-first rather than purely reactive.<br><br> With over six years of experience in digital media, Sneha currently serves as a Deputy Chief Content Producer at Live Mint. She has spent more than three and a half years with the HT Group and returned to the organisation in February 2025, joining Live Mint to uplift the entertainment section. Over the past year, she has been closely involved in entertainment coverage including breaking news, explainers, trend reporting, box office reports and analysis for the audience.<br><br> Sneha is Google News certified, having completed training focused on newsroom best practices, digital reporting, and SEO-driven content strategies. Her work reflects a strong understanding of audience behaviour, search trends, and the evolving consumption patterns of entertainment news across formats.<br><br> Prior to her current role, Sneha has worked across multiple content and editorial functions within digital newsrooms, building expertise in content planning, editing, and real-time coverage. Her professional interests lie at the intersection of entertainment, internet culture, and global pop trends.<br><br> Working for the National city team, Biswas closely follows global entertainment movements while maintaining a strong pulse on what is happening in India.